Branding & Marketing
Many companies offer website design, although most don’t take online branding strategies into account. Omada Studios goes beyond regular design offering effective online branding that captivates a wider audience. This inventive thinking allows our clients to say more about their brand through a sheer design dynamic.
Effective long term online branding allows you to:
- Reinforce the customer’s awareness about your brand
- Portray your message in a clear and professional format
- Outline your business benefits, products and services
- Reach a greater target market via online communication & exposure
- Provide and express essential information creatively
An effective branding strategy goes beyond just website design however. All brand design needs to come together in order to be effective, starting with your logo. Omada Studios offers complete brand design from the logo to business cards all the way to brochures and billboards. Let us help your brand be noticed and remembered.
SEO
A great-looking website is only the first step in a successful online business strategy.
Omada Studios add SEO (search engine optimization) techniques to all of our websites by using the keywords that are specifically related to our client’s brand and marketing, making the content of their website more visible on major search engines such as Google, Yahoo and Bing. This is the key factor in order to sustain online business growth.
Most, if not all people find online services and products through search engines, so getting more people (or internet traffic) to visit your website before your competitor’s is very important as this increases your customer and/or client database.
Google Analytics to monitor your website
Search optimization is incomplete if you cannot actually track and see the results.
Omada Studios will implement Google’s Analytics Tool into your website enabling you to monitor your website’s growth and effectiveness. These statistics give you a competitive advantage for the future as you are able to fine-tune your online business platform.
With Google Analytics we offer our clients the following:
- It’s free as part of all our website packages
- You are able to monitor user traffic by location
- Breakdown of how visitors located your website through search terms or other websites.
- A site overlay showing exactly where people are clicking
- Find out which pages are the most popular and the route people took to get to them
- Track where people enter and leave your website
- Compare past data with current data in order to prepare for the future
This and much more including revenue comparisons with other Google services such as Adwords.
